A unique perspective on marketing (and how it can actually make you money!)
As an approved speaker for Vistage CEO and peer groups, I speak to business leaders nationwide
My talks by the numbers:
My workshops help executives learn and quickly implement critical skills
Working directly with CEOs and high-level executives lets me quickly break down barriers between preconceived notions of what sales and marketing do and how we can actually use them as strategic levers for growth.
Specifically, I deliver three important tools that business leaders can use to immediately change their fortunes in revenue and marketing management:
- A framework for effective decision-making in the service of company goals
- Budgeting guidelines for aligning dollars with objectives and tactics
- Prioritization techniques to better manage tasks and team members and create accountability
Erik's straightforward approach and well-formulated framework were enlightening. He was able to take various marketing concepts and ideas that I knew from prior experiences and package them in a way that allowed me to create a comprehensive marketing strategy and executable plan with a unified message."
BOYD BELL (Founder, Useful Rocket Science)
I would give '6s' if I could on 'take home value' and 'added great value'. I've been a Vistage member in this same group for about 5 years now. Erik's presentation is in my top 3."
VISTAGE MEMBER
Erik helped me develop a deeper understanding of marketing and the relationship it has with every function of the company."
VISTAGE MEMBER
About Erik Wolf
In a career spanning more than a quarter century, Erik Wolf has launched a global brand, started, grown, and vaporized an award-winning marketing agency, written four books, traveled the country as a marketing speaker, served as an adjunct professor of marketing, and used the F-word more than a dozen times in five minutes in front of a full house at Denver’s historic Oriental Theater.
Having worked with hundreds of growing businesses as a consultant and as the principal of a marketing agency, Erik has cultivated a strong sense for why businesses — especially midmarket and small businesses — fail in their marketing efforts. Poor marketing performance generally has very little to do with hiring the wrong people and vendors but has everything to do with gaps in strategy and marketing leadership and with branding that is misaligned with the needs of the marketplace it is trying to serve.
Erik addresses these issues head-on as a coach and consultant, as a Vistage Worldwide speaker, and through his new book: Everyone Hates Marketing! Erik is also the founder of Ophea AI, a revolutionary platform that transforms customer feedback into winning marketing messaging and strategies.
In his spare time, Erik reads his marketing poetry to the Internet, serves as a minority owner of the Caledonian Braves, a wee Scottish football club, and never talks about himself in the third person.
The father of two children and innumerous bad ideas, Erik lives eight stories above the longest, wickedest street in America with the protection of a geriatric pit bull and the world’s most ADHD pug.